Business Engagement Event 6 – Events, Festivals and Business Tourism

Event Date: Wednesday 31st October 2018

Location: Dalhousie Castle

Click here to book

On Wednesday 31st October MBTAG will be delivering an event on Events, Festivals and Business Tourism in Midlothian & The Scottish Borders at Dalhousie Castle.

This event will allow the tourism industry in the 2 regions to understand the opportunities to drive capacity,  encourage new events, hear more about the opportunities to grow events and the capacities and pick up some handy top tips too.. whether it is an event, a meeting, conference, festival or something new….

 

 

Events, Festivals & Business Tourism 31st October 2018

What you need to know, how to target these markets & Grow events across these sectors for Midlothian & The Scottish Borders

AGENDA

09.30hrs – 10.00hrs                  Registration and Coffee

10.00hrs – 10.15hrs                   Welcome and introduction to MBTAG – Jemma Reid, Project Manager

Update and overview on current MBTAG Projects and Opportunities

10.15hrs – 10.30hrs                  Overview of Event Sectors and opportunities – Jemma Reid MBTAG and open discussion on current challenges

10.30hrs – 11.00hrs                   Judith Wilson – Events Director, EventIt Exhibition – How EventIt can assist the Midlothian & Borders strengthen their presence in the MICE market and attract more business both individually and collectively.

11.00hrs – 11.15hrs                  Business Tourism – what does that mean to your business and how can you tap into this market – Jemma Reid MBTAG and VisitScotland

                                                        – What Event Organisers Look for

-What Suppliers(Hotels, caterers, AV, Theming etc) need to think about when it comes to events

– Business development to DMC’s, PCO’s, Travel Trade and Event Management Companies

11.15hrs -11.35hrs                    Q&A and comfort break

 

11.35hrs – 12.00hrs                  Bob MacFarlane – EventScotland EventScotland is working to make Scotland the perfect stage for events. By developing an exciting portfolio of sporting and cultural events EventScotland is helping to raise Scotland’s international profile and boost the economy by attracting more visitors. Including Funding opportunities

 

12.00hrs – 12.30hrs                  Callum Ross – Out There Projects – Fire & Light Show Vogrie, MidlothianOut There Projects LTD. works with an open-minded, forward-thinking approach by combining the latest in innovative technologies with specialist events expertise to deliver an unforgettable experience.

12.20hrs – 12.40hrs                  Jemma at MBTAG-

  • Working together and collaboration when events take place
  • Toolkits available
  • Who to contact if creating a new event, licencing etc
  • Digital – being online
  • Promoting your event

 

12.40hrs – 13.00hrs                  Q&A and open discussion to share experiences and what next…

13.00hrs -13.30hrs                    Networking Lunch and close

 

 

 

 

 

 


Business Engagement Events x 6 in Year 1, & 2 – Industry engagement to inform businesses on project dates, market intelligence, business opportunities, helping to drive networking and collaboration between participating businesses. 

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